Nanso is campaigning for women’s healthy heart by bringing a red, heart-printed running dress in the market. The dress, designed by fashion designer Jasmine Julin-Aro, is a part of Nanso’s Soft Sport collection.

“The dress has been influenced by the musical Fame and it’s very versatile” says Julin-Aro. “It is suitable for running but also for any occasions, if worn with leggings, for example. The hem of the dress is designed for running; it will always fall down to the right place.”

Nanso is aiming in rising conversation and interest for women’s healthy heart. The dress is a part of Punainen (Red) campaign of the Finnish Heart Association. The Finnish campaign is a part of the campaign Go Red For Women, organized by the World Heart Association. The dress will hit stores on the second week of May.